1. enterprise internal analysis: one is to understand the competitor's service ability and service market position; two is to determine the customer, to study the customer's request to the service, to pay attention to the satisfaction demand; three to effectively control the cost of the enterprise; four is the high quality of service, good reputation, and the use of differentiated services to meet the diversified needs of the customers. Then, to select the service features and the unique image, to understand the competitors engaged in the related business and to correctly measure the potential competitive advantage of the competitors, so as to make the positioning of the service products, so that they occupy a unique position in the target customers.
2. customer market segmentation: enterprises should accurately collect and analyze internal and external factors, make decisions according to their own conditions, and adjust timely to the internal and external environment changes. To subdivide customers (such as government, finance, electricity, tobacco, schools, etc.): provide a comprehensive assessment of the service projects and capabilities of the enterprises themselves and establish a market orientation. It is of great significance to create brand and mold for enterprises to provide full and considerate service according to different customer needs, to gain market competitive advantage, to win the trust of customers. Wx:securitykb according to the trend of development, the future enterprise is either to get through the industrial chain, or to make the value propositions irreplaceable and intelligent in every link, creating an irreplaceable value for the customers. Internal system construction, safety control, tax risk, staff risk and customer risk are evaluated.
3. security business segmentation: the product is the service provided by the security enterprise. It is always in the front line of the security management of the enterprises and institutions. It is the window of the enterprise directly. The behavior and service level of the security guards directly reflect the image, management level and service consciousness of the enterprise. Therefore, it is very important to do a good job of training the professional ethics, service consciousness, business knowledge and service skills of the security guards. Unlike other industry personnel, security guards are not only physically strong but also strong in service consciousness, flexible in mind, resourceful, brave, fearless and willing to contribute.
4. personnel level subdivision: in order to ensure the quality of security services, we must strictly enforce the "five barriers" when recruiting personnel, that is, recruitment, training, assessment, management and correction. To establish a good quality orientation, we must first start from the source. That is to say, in recruitment, we should choose to re turn soldiers, Party members, league members, outstanding young people and related vocational training personnel. They have strong discipline, high comprehensive quality, good collective concept, good learning, and a prerequisite for security services. Secondly, it is necessary for them to carry out the assessment strictly and to be competent for the security service, which requires basic theoretical knowledge testing and corresponding military assessment. In the face of different owners and customers, it is necessary to communicate and explain for a long time. The security work does not have a certain communication ability, which is obviously not conducive to the development of the work. Of course, wx:securitykb is of course not physical. Catch up, carry on repeated training, study, and check and check in time, find out the non conformity immediately take measures, after training qualified, or after training, can not be qualified to be dismissed, can never palliate leisure, affect the service standards and work efficiency of the whole team.
This article is written by Sichuan security company, to understand more products and more detailed content, please pay attention to our official website: http://www.sczhongtebao.com your patronage is a great support for us.